Organic

What is the EU Organic Action Plan 2021-2027?

By Paula Rook The Organic Action Plan has three key challenges. The first of them is about how to create demand for organic fruit and vegetables and increases consumer trust. The idea is to continue using the EU logo which seems to be recognized by consumers as a quality standard. Promoting organic food into schools …

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Organic Promotion

Understanding organic wine & food promotion

In my travels around the world visiting wine companies all of them have been shown a special doubt about organic certification due to lack of effective study of the opportunities behind for commercialization. I have heard things like: “clients do not care about organic wine”. For the rest of organic food happens a similar story, …

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Vineyard Future

Circulair dream: wine sector innovation 2019

By Paula Rook for FlyingWineWriter.com Organic, biodynamical, vegan, sustainable and now circular? Circular is a new concept far away from the vocabulary of many  wine producing countries. We can say that Chile, Argentina, Uruguay, South Africa, United States and a couples of countries in Europe untill now have shown nul interest.  I wonder, why? They are not communicating this themes …

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